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The Challenge Williams Sonoma challenged Finn Industries to create a one piece package for a delicate glass votive candle that combined strength, stability and protective cushioning with elegant visual appeal.SolutionIn conjunction with Wave Flute Products, Finn created a one piece laminated box that incorporated bi-directional strength with the unique appearance of Wave flute, accented with an uncoated paper, offset printed. This innovative and exclusive approach met the client’s needs superbly!The ResultsOur package solution successfully demonstrated the muscle to protect its fragile contents while remaining consistent with the luxury brand image. You may recognize this style of container as one that has spilled over to other applications and product manufacturers such as Smith & Hawken and Still Life. |
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